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Privacy Policy

Effective: January 12, 2024

We at America's Test Kitchen and our related brands, including Cook's Illustrated and Cook's Country (collectively, “ATK”), are committed to respecting your privacy. The purpose of this privacy policy is to inform you of how we collect, use, disclose, transfer, and store your information when you visit our websites. This policy discloses the privacy practices for,,,,, and the Cook’s Illustrated and Cook's Country iPad Apps, and applies only to users accessing these websites and Apps from the United States. This Policy also applies to information we collect from registrants and participants over the age of 13 through and in our ATK Kids website at  All of our adult sites and apps are referred to collectively as the “Sites.” All of our Sites are targeted to users and individuals located in the United States.

If you are accessing this Policy from our ATK Kids site at, please see our America's Test Kitchen Kids privacy policy.

Our Policy provides the following information:

  • Collection of Personal Information
  • Use of Information about You
  • Public Forums
  • Security
  • Business Transactions
  • California Residents
  • Changes in this Privacy Statement
  • Kids and Parents
  • Contacting Us


Personal information is data that can be used to uniquely identify a single person. We may collect personal information from you, either upon request or automatically. The information collected may include, without limitation, information regarding your computer or device, browser, connection speed, geographic location of your computer, or other device, as well as date/time stamp, IP address, pages visited, time of visits, content viewed, ads viewed, the site(s), application(s), destination(s), and/or service(s) you arrived from, and other clickstream data. Third parties may collect personally identifiable information about your online activities over time and across different websites when you use our websites. We may receive information from third parties, including demographic information on site visitors (age, gender, and interests).

For example, when you register with ATK for one of our websites, cooking courses, electronic newsletters, product giveaways, surveys, or other services, personal information is requested. Furthermore, you may be asked, when entering personal information into one of our third party hosted applications (our iPad App as an example), whether you agree to have information shared with ATK. If you choose not to provide the information we request, you can still visit parts of our websites and use our Apps, but you may be unable to access certain content, offers, and services.

When you visit our websites, use our mobile apps, open or click on emails we send you, or interact with our advertisements, we or our third–party partners and service providers (such as advertising networks, analytics providers and social media platforms and networks) automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies. Some online tracking technologies help us maintain the security of our websites and your account, prevent crashes, fix bugs, save your preferences, and assist with basic site functions.

We permit third parties and service providers to use online tracking technologies on our websites and mobile apps for analytics and advertising, including to help manage and display advertisements and to tailor advertisements to your interests. For example, we use the Meta Pixel on our transaction-related pages. This tool allows us to track transactions (but not videos viewed) on our websites. Using the Meta Pixel in this limited context helps us evaluate the effectiveness of our advertising and learn more about our subscribers, including how they came to enroll in ATK’s websites, courses, newsletters, or other services.

To the extent these online tracking technologies are deemed to be a “sale” / “sharing” (which includes targeted advertising, as defined under the applicable laws) under applicable U.S. state laws, such as California, you can opt out of these online tracking technologies by submitting a request via the following link: “Do Not Sell My Personal Information.” If you don’t want cookies, most Web browsers include an option that allows you to not accept them. However, if you opt out of tracking technologies or set your browser to refuse cookies, some portions of our sites may not function as intended or some features of our websites may not be available to you as a result.

For Google Analytics, you may exercise an opt-out by going to or downloading the Google Analytics Opt-out Browser Add-on. You may also adjust your Google advertising settings by visiting . Further, you can opt out of targeted advertising directly with many ad networks and partners, data exchanges, and marketing analytics and other digital advertising and marketing service providers. You may also be able to choose to control targeted advertising on other websites and platforms that you visit. In addition, you may choose to control targeted advertising you receive within applications by using the settings and controls on your devices (for example, by re-setting your mobile device’s advertising identifier and/or opting out of interest-based ads).

The Do Not Track browser setting
Some Internet browsers include the ability to transmit Do Not Track signals. Our websites do not process or respond to Do Not Track signals. To learn more about “Do Not Track”, please visit All About Do Not Track.


ATK uses the information we collect from site visitors in part to understand site usage and control the content and offerings on our sites or present offerings across third party sites.

From time to time, we are approached by companies or organizations that have a product or service that we believe might be of interest to you. We may share some of your information with these companies so that they can communicate their products or services to you (we never share telephone or credit card numbers with any third party).

You may opt-out of our sharing or selling your information by contacting us at

Your email address is added to our electronic mailing list so that, from time to time, we can send you our newsletters or information about special promotions. You may unsubscribe from our newsletters and marketing materials through the “unsubscribe” function in our emails or by changing your preferences in your account.

Email addresses registered to our TV show websites are sometimes shared with third party underwriters of our television shows. Registrants have the opportunity to opt-out of any third party communications at the time that they register. Email addresses registered to are not shared with third parties.

From time to time, we may provide you the opportunity to participate in contests or surveys on our site. If you participate, we will request certain personally identifiable information from you. Participation in these surveys or contests is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as zip code). We may use this information to notify contest winners and award prizes, to monitor site traffic or personalize the site (in the case of anonymous information collected in surveys), or to send participants an email newsletter. If we use this information for other purposes, we will let you know at the time we provide the opportunity to participate in the contest or survey.


Some of our sites may make chat rooms, forums, message boards, and/or news groups available to its users. If you use a bulletin board or chat room on our sites, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit in these forums.

ATK reserves its rights to terminate the accounts of visitors who use these services in any manner inconsistent with ATK’s rules, practices, or policies, as determined in ATK’s sole discretion.

Content posted in these public forums becomes the sole property of ATK. ATK reserves the right to use content posted in these public forums for business purposes including, but not limited to, inclusion in publications and marketing.


The security of your personal information is important to us. Our sites have reasonable security measures in place to protect the loss, misuse and alteration of the information under our control, and all orders are communicated to us via a secure server. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially reasonable means to protect your personal information, we cannot guarantee its absolute security.

If you have any questions about security on our sites, you can send an email to us at


In the event ATK  or any of its divisions or affiliates goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified via prominent notice on our Web site of any such change in ownership or control of your personal information.


The California Consumer Privacy Act (CCPA) provides our customers who are California residents with certain rights relating to their personal data.  California residents may contact us at any time to exercise the following rights: (i) to opt-out of allowing us to sell their personal information, (ii) to require that we delete their personal information from our marketing archives, and (iii) to receive a disclosure from us of how we have used their personal information and with whom we have shared it for marketing purposes. If you are a California resident and wish to exercise any of your rights under the CCPA, please send a request by using this customer data request form or call 800-526-8442.

See our full Privacy Notice for California Residents for more information.


If we decide to change our privacy policy, we will post those changes to this privacy statement, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, by means of a notice on our home page, or through notice posted other places we deem appropriate.


ATK’s sites, except for ATK Kids home page at, are not intended for children under the age of 13. We will not knowingly collect personally identifiable information via any ATK site from visitors in this age group. We encourage parents to talk to their children about their use of the Internet and the information they disclose to Web sites.

For information about our America's Test Kitchen Kids pages, please see the America's Test Kitchen Kids privacy policy.  



We are committed to privacy, and we support current industry initiatives to preserve individual privacy rights on the Internet. If you have any comments or questions regarding our privacy policy, please contact us at or:

America's Test Kitchen 
Customer Service 
21 Drydock Avenue, 2nd Floor

Boston, MA 02210 

We will address any issue to the best of our abilities.

For more details about web pages for children, please see the separate privacy policy notice for America's Test Kitchen Kids pages.